About Us
Our Beginnings
Officer Bios & Contact

Our Beginnings


After losing over $20,000 year after year in "fees" to a Franchise Brokerage located in Salt Lake City, Utah, I decided to look for another place to "hang" my license. I was very frustrated to be losing so much money for so few services. I was unable to find a Brokerage that met my expectations. It became obvious that if I wanted a brokerage that "offered more – for less", I was going to have to create it!

It took almost a full year to create a simple and inexpensive system that provides the services Realtors® need on a daily basis. By nature I am an "organization freak" and a perfectionist, while these two personality traits didn't help the development timeline – they did help to form a very orderly and uncomplicated Brokerage. Combine this with the latest technology and you have an entirely new form of Real Estate Brokerage.

EQUITY REAL ESTATE is more EFFICIENT, more EFFECTIVE, and therefore more AFFORDABLE, than any other Brokerage. I hope after you review what Equity has to offer, that you compare it to what your current Brokerage offers, and then make a decision based on what is BEST for you, your family, and your business.

Thank you for visiting Equity Real Estate,

Brady Long
Equity Real Estate


Equity... Revolutionizing Real Estate

*Not all services available in all areas, please contact your local broker for details.